Instagram Comment
Automation
Set campaign keywords, public replies and direct messages for Instagram posts and Reels. Share the product or WhatsApp links you configure, and optionally let the dminsecond AI Agent assess comment language and apparent intent when no keyword matches.
Your campaign settings guide every response. Pause or delete a campaign whenever you choose. Learn how the AI Agent works.
dmSPARK’s Instagram profile is Meta VerifiedExample Workflow
See dminsecond in Action
Explore the tools for configuring, reviewing and managing Instagram comment and direct-message campaigns.
Automate Instagram Comments, Replies and DMs
Set up campaign-specific Instagram comment replies and direct messages, with optional AI assistance for comments that do not match configured keywords.

Connect Your Instagram
Sign in securely using Meta Business Login. No Instagram password required.

Choose Your Reel or Post
Select the Reel or Feed Post you want to automate in just one tap.

Build Automation in Seconds
Configure trigger keywords, automatic replies, Instagram DMs, product links and WhatsApp actions.

Manage Everything
Monitor your account, subscription, connected Instagram profiles and settings from one place.

Pricing That Grows With Your Business
Compare the published plans. Eligible business users can access the Pro plan free for the first 30 days.
Basic
A free plan with limitations.
Pro
For businesses managing up to two Instagram accounts.
Business
For businesses managing multiple Instagram accounts.
Built for Businesses That Sell on Instagram
Creators, online sellers, service providers and agencies can use campaign-controlled automation to respond to recurring Instagram questions and share configured next steps.
Creators
Share configured links with interested commenters
E-Commerce
Send configured product information
Coaches
Respond to recurring service questions
Businesses
Automate customer enquiries
Agencies
Manage multiple clients
Brands
Handle product questions with configured replies
Turn Instagram
Comments Into Conversations
Configure comment replies and DMs for your campaigns, then choose whether to enable optional AI assistance. Eligible business users can access Pro free for the first 30 days.
